Analytics & Tracking
See exactly where your revenue comes from, across every channel.
If you cannot see which channel actually drove a sale, you are guessing with your ad budget. We set up clean, accurate tracking across your website and ad accounts, and build dashboards that show you the numbers that matter, without the noise.
Who this is for
- Brands running ad spend without confidence in which channel is actually converting
- Shopify stores with missing or broken GA4 and Meta Pixel tracking
- Teams drowning in scattered spreadsheets instead of one clear dashboard
- Sellers who want to understand true customer acquisition cost and lifetime value, not just ad platform reported numbers
Overview
Most ecommerce tracking setups have gaps that quietly cost money, a Meta Pixel firing incorrectly on the thank you page, GA4 events that do not match actual checkout steps, or no way at all to tie a marketplace sale back to the marketing that drove it. We audit and fix these gaps, then build a tracking setup that gives you an honest picture of channel performance, not just the numbers each ad platform wants you to see.
Once tracking is clean, we build simple, readable dashboards, not a wall of charts nobody checks, but the handful of numbers that actually drive decisions: revenue by channel, blended and channel level customer acquisition cost, and repeat purchase rate. The goal is a dashboard you or your team will actually open every week, not one that gets built once and forgotten.
How it works
Tracking audit
We check your current GA4, Meta Pixel, and marketplace analytics setup for gaps, duplicate events, and misconfigurations.
Implementation and testing
We fix and implement tracking across your website and ad accounts, then test every event end to end against real transactions.
Dashboard build
A dashboard built around the specific numbers that matter for your business, revenue by channel, CAC, and repeat rate, not a generic template.
Handover and training
We walk your team through reading and using the dashboard, so it stays useful long after the setup is done.
Why Jynzi
Accurate, not platform reported
You see true blended performance across channels, not just what each ad platform claims for itself.
Built for decisions, not vanity metrics
Every dashboard we build is scoped to the numbers that actually change what you do next.
One time setup, lasting clarity
Once tracking is correctly implemented, it keeps working in the background without ongoing manual effort.
What you get
- Corrected GA4 and Meta Pixel implementation, tested against real transactions
- Marketplace sales data connected into a single view where possible
- A custom revenue and acquisition dashboard
- A short training session for your team on reading and acting on the data
Related resources
Frequently asked questions
Do I need Google Tag Manager for this?
In most cases, yes, we use GTM to manage tracking cleanly without editing your site's code every time something changes, and we will set it up as part of this engagement if it is not already in place.
Can you connect marketplace sales data into the same dashboard as my website?
Where a marketplace exposes usable sales data through its seller dashboard or API, yes, we bring it into one combined view so you are not switching between five different logins to understand total performance.
What is Jynzi?
Jynzi is an ecommerce strategy, consulting, and AI tools company built for Indian D2C brands and marketplace sellers. Alongside free tools like this one, we help sellers launch, manage, and grow across Amazon, Flipkart, Myntra, Ajio, and their own website, combining hands on consulting with practical AI powered tools.
Can I get help launching my ecommerce business?
Yes. Jynzi's consulting team offers end to end support for launching an ecommerce business, from choosing the right structure and getting your registrations sorted, to building your website, listing on marketplaces, and managing your store as you grow. Book a free consultation below and we will map out exactly what you need.
Need help launching your ecommerce business?
We provide end to end ecommerce launch, website, and marketplace listing and management services, so you can grow seamlessly across every channel. Book a free consultation and we will map out your next steps together.
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